Blog Basics

Blog overview

The HLP blog will serve as a channel for the community to broadcast to a wide audience
beyond the core developers the latest news and views on the project. This may include
summaries of important releases or technical decisions made, but it may also include stories
about deployments, descriptions of potential uses, industry insight into how blockchains will
change business, report-backs from HLP events, and HLP member personal viewpoints (clearly
marked as different from official HLP policy). Other topics would certainly be considered, but it
should be something of interest to the HLP community.
Quality
We are looking for posts that teach and give value to our community. Ideally, posts range from
700 to 1,000 words. Guest posts from members must be vendor neutral, though it may mention
vendors involved in specific deployments, or their hosting of an in-person event, or other
indications of meaningful participation in the community, but it shouldn’t feel like an
advertisement of your services. Your post must be your content, not published elsewhere on the
Internet. You are allowed to publish other places but AFTER 24 hours of it being published on
hyperledger.org. You should also link back to hyperledger.org as the original source. We would
like to avoid posts on topics that have been covered many times. The most interesting posts are
those that teach or show how to do something in a way maybe others haven’t thought of. We
don’t avoid critical commentary on broad issues, but approach them with ˜sensitivity,
professionalism and tact in a way that is beneficial and positive for the community. Be
interesting and inspiring!
Promotion
Your blog will be shared on Hyperledger’s social media channels including Facebook and
Twitter. Please feel free to retweet or share. Don’t forget to share your work on your own social
channels and favorite news aggregator sites. Suggested sites: Twitter, Google+, LinkedIn,
Reddit, Hacker News, Slashdot.
How to submit for consideration
Please submit a brief summary and the topic of the post to @pr@hyperledger.org for
consideration. That way, they can give you the green light to draft the entire article or provide
feedback or direction, so that your post will be accepted. Once you have the article written,
please send it to pr@hyperledger.org via email as a URL (if you have published it elsewhere
before), or as a link to a Google doc or posted in email directly and she will notify you that the
post has been received. The post will be edited for grammar and any changes that have been
made will be sent to the author for final approval. You will then receive a publish date, so that
you can plan to promote accordingly through your personal and company’s channels. Diagrams
or photos are strongly encouraged.