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- Establish a set of metrics we will use to track success of the campaign and contribute-a-thon and create a baseline report to show contribution levels before campaign starts so that a post event metric comparison can help define the outcomes.
During :
- Send out relevant information on different channels (specifics need to be worked out)
- Monitor community tools, as per the plan to make sure that new people are getting the support they need, take real time decision and actions if something is not working as planned
- Monitor the available metrics to see if campaign is working (for instance, do we see a bump in traffic )
- Review the incoming pull requests from community efficiently
- Execute the campaign shout outs and publishing of leaderboards
After
- Reward the final winners after contribute-a-thon sprint end
- Create a report on the jump/leap in the metrics post contribute-a-thon
- Write a blogpost about the entire event
- Write a report on what went well , what could have been better, or improved
- The campaign is focused on getting new contributors started on their journey with the project, but we want people to stay active and get more deeply involved after the campaign ends. Carve ideas on how can we make it possible.